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The clip opens on how the great studios â Gaumont, Paramount, A24 â are approaching AI, then pivots to the concrete possibility of launching a production company with $1,000. Jamie then unpacks the mutation of advertising: small agencies producing big work, 60-to-90-second micro-dramas, the end of the 30-second format, and how Runway is rethinking content creation for brands in an era of fragmented attention.
A must-listen for anyone running a brand, an agency or a studio. No vague promises here â concrete numbers, new formats, and a clear vision of what is replacing advertising as we know it.
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Nb: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et rĂ©alisĂ© par Adrien Garcia.  Â
